Thursday, November 15, 2007

Crunch time for the Wii in Japan

In Japan, the DS's sales really began to take off after it had been on sale for a year. From that point on, it proved to be an unstoppable force, and went on to set sales records while redefining who videogames are targeted and sold to.

The Wii is coming to a similar critical point. Japanese hardware sales have been generally strong, although they have been lower in recent weeks. The Wii has also become easier to find, with anecdotal reports suggesting that Wii's are now sitting on store shelves rather than instantly selling out.

Christmas 2008 sees the release of Mario Galaxy, and Resident Evil Umbrella Chronicals for the hardcore gamer, and Wii Fit for the casual gamer. Will these titles match the success of New Super Mario Bros and Brain Age? Initial reports already suggest Mario Galaxy is going to struggle to reach the million mark let alone reach 5 million; yet the buzz for Wii Fit remains very strong.

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